• Cools and revitalizes post-shave skin.

• Variants like Denim and Dark Temptation offer distinct aromas.

• Suitable for daily use with 24-hour freshness

Ammonia-free formulas in 18-45g sachets ensure no harsh smell and gentle application.

Provides 100% grey coverage with long-lasting color, often in 5-minute easy mixes.

Creme or powder-based for smooth blending, suitable for personal or parlor use.

Enriched with 10% Glycolic Gloss Complex (including glycolic acid) for 5x glossier, 4x silkier hair that lasts up to 28-32 washes. Provides optimal first-grey coverage, nourishes strands, and enhances shine without harsh chemicals—suits all hair types/textures.

Application

Mix color crème and developer, apply to dry hair for 20-30 minutes, then rinse. Non-drip formula for easy at-home or salon use; no developer needed for some shades.

• Gives your hair a smooth, shiny and conditioned look.​
• Leaves hair soft and vibrant, while its formula contains caring ingredients to protect hair fiber and keep color looking natural and long-lasting

• Ammonia-free and vegan permanent hair color offering a light iridescent ash brown shade with up to 3 levels of lift.
• Provides 100% gray coverage with a gentle, odorless formula enriched with 60% oil for enhanced shine and scalp comfort.
• Features the patented Oil Delivery System (ODS) technology for vibrant, long-lasting color and nourished, healthier-looking hair.

• Permanent hair color in copper golden dark blonde shade, delivers vibrant, long-lasting color with rich copper and golden tones for a bright, dimensional finish.​
• Gives 100% grey coverage, soft and shiny hair, and is enriched with Ionène G and Incell for smoothness and nourishment.

• Permanent hair color in golden blonde shade, gives a warm, radiant look with rich golden tones and full coverage for white or grey hair.​
• Formulated with Ionène G and Incell, it leaves hair strong, soft, and shiny; provides long-lasting color that resists fading and feels smooth to the touch.

• Permanent hair color in lightest brown (No. 13), gives a soft, sophisticated light brown result with intense shine and rich color, covering up to 100% grey hair.​
• Formulated with Ionène G and Incell, it deeply conditions and strengthens hair for a smooth, healthy look and long-lasting color

• Permanent hair color in ultra light blonde (900s) shade, delivers intense and bright blonde results, lifting hair up to 4½ levels without prior bleaching and provides full grey coverage.​
• Formulated with Ionène G and Incell for healthy, soft, and shiny hair; gives lasting color and superior resistance to fading while protecting the hair fiber.

• Permanent hair color in an intense iridescent brown shade, giving deep, rich color with a multi-dimensional, radiant look.​
• Offers 100% grey coverage, enhances conditioning for softer hair, and keeps color vibrant and long-lasting.

• Deep, permanent hair color with vibrant red iridescent and brown tones for a lively and radiant look.​
• Delivers 100% grey coverage and long-lasting color, keeps hair shiny, smooth, and well-conditioned

• Permanent golden brown hair color that gives a warm, rich tone and full grey coverage for shiny and natural-looking hair.​
• Strengthens, protects and conditions hair, leaving it soft with vibrant, long-lasting color.

• Permanent hair color with a rich mahogany golden brown shade, providing a warm and elegant look along with perfect white and grey coverage.​
• Enriched with Incell and Ionene G technology for strong, soft, shiny hair and long-lasting color that resists fading.

• Permanent hair color with a multi-tonal mahogany copper brown shade, delivering vibrant mahogany and copper highlights for a bold, luminous look.​
• Provides full grey coverage and long-lasting color; formula contains Ionène G and Incell to keep hair smooth, shiny, and well-conditioned

• Permanent hair color in mahogany ash light brown shade, offers rich multi-tonal color with full grey coverage and a natural, radiant finish.​
• Formulated with Ionène G and Incell for soft, conditioned hair and long-lasting color that resists fading.

• Permanent hair color in a mahogany light brown shade, offers intense rich color and full coverage for white or grey hair.​
• Infused with Ionène G and Incell, it conditions hair for softness and shine; long-lasting color resists fading and leaves hair looking healthy.

• Permanent hair color in iridescent mahogany light brown shade, offers deep multi-tonal brightness with full grey coverage and a shiny, soft finish.​
• Infused with Ionène G and Incell technology for smoother, healthier hair and long-lasting results that keep color looking vibrant

• Permanent hair color with golden ash dark blonde shade, provides rich, true-to-tone color with up to 100% grey coverage for a natural and multidimensional look.​
• Formulated with Ionène G and Incell complex; it leaves hair soft and conditioned, delivering shiny, long-lasting color that strengthens hair from within.

• Permanent hair color in golden dark blonde shade, gives a warm, radiant finish with rich golden tones and effective coverage of white or grey hair.​
• Contains Ionène G and Incell complex to strengthen, condition, and add shine, so your hair feels soft and looks luminous with long-lasting color.